Who considers this alternative
Growth-minded clinic owners spending on Google Ads, SEO, or social media, focused on acquiring new patients as the primary revenue lever. Often haven't quantified what existing patient churn or revenue leakage is actually costing them.
What this alternative gets right
Strengths
- Proven capability to generate new patient enquiries
- Broad expertise across channels and campaign types
- Can scale new patient acquisition rapidly
Where it falls short
- Targets only the top of the funnel — ignores existing patient base
- More enquiries through a leaking funnel means more wasted spend
- No visibility into post-acquisition revenue performance
- Cost scales with scope — no compounding efficiency
- Doesn't address cancellations, legacy churn, or billing losses
Head-to-head
The killer insight
Acquiring a new patient costs 5–7x more than retaining one. If you're spending on acquisition without fixing retention, you're running faster on a treadmill — not moving forward.
The evidence
The 15–20% revenue recovery Coherent delivers comes entirely from patients you already have — cancellations, lapsed relationships, and unpaid billing. No ad spend required. Most clinics find this recovery funds Coherent many times over.
See it for yourself
Find out how much revenue your clinic is leaving on the table.
Related use cases
See how Coherent covers the stages this alternative leaves unattended.
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